Nov 08 2008

IttyBiz Equals Big Profits

Published by Dany at 10:12 am under Marketing

Be A Small Business With Big Profits

Be A Small Business With Big Profits

Naomi Dunford made almost $200,000.00 so far this year with her blog IttyBiz.

Bet that got your attention, huh?

I’m a regular IttyBiz reader and I assumed Naomi was doing OK, but I had no idea just how OK she was.

About two years ago, Naomi, a professional copywriter, decided that there was an opportunity for someone who wanted to coach small – really small – business owners, to help them with marketing, copywriting – all the tasks of building a business.

There are plenty of people catering to the Pie in the Sky/Get Rich Quick crowd. She wasn’t interested in that. There are enough legitimate consultants working with big “small businesses.” (The SBA calls any business with under 500 employees or less tha $4 million in revenue “small.”)  She didn’t see many openings for her particular talents there. But very few consultants target the one person office. That, she thought, was an under-served niche that matched up with her skills.

Most of the people reading this blog are probably sole proprietors with less than 5 employees. We aren’t going to be taking out full page ads in the New York Times or making 30 second spots for TV. But we will be looking for ways to advertise effectively, to define our markets, to grow our businesses. Naomi Dunford’s advice is targeted exactly to us.

Her SEO School ebook, for instance, is a perfect introduction to Search Engine Optimization for the new entrepreneur.

Well, Naomi is now running a really remarkable series of FREE (yes – really no catch free) lessons on how she created her business and built it up to its current level of profitability.

The first one is called Why We’re Broke And How To Fix It. There’s a new lesson almost every day, and we’re up to #3. You can catch up, just by going to Why We’re Broke And How To Fix It and signing up for the email notification.

At the end of the free stuff, Naomi is going to pitch her new Online Business School Course. I didn’t want to recommend the free stuff until I knew it had real value, that it wasn’t just a come on for some other course.

After three lessons, I can honestly tell you: it’s great. The information Naomi is giving away for free is amazing. And getting the free course is simple and really, truly free. No obligations. All you have to do is read, listen, and learn.

Please don’t miss this free, business building opportunity. These lessons are short, to the point, and packed with information useful to any small business person.

I’m looking forward to being able to say I made $100,000.00 next year from following these steps. In the meantime, I’ll see you at IttyBiz

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