Resources for Information Product Producers from Ghost Leg Media
Aug 10 2009
If your videos will be mostly software demonstrations and tutorials, you may need nothing more than a copy of Camtasia. However, if you plan on making live action videos, even if only for You Tube, you will be adding complexity to your project. You will certainly need additional hardware, including camera, lights, and a microphone, [...]
Jun 19 2009
Of all the videos I have uploaded to You Tube, none has been as controversial as an innocuous demonstration of how to use You Tube’s Audio Swap. It has more views and comments than all my other videos combined. What’s so fascinating about that video? Well, nothing, really. It’s the topic that has blood boiling. [...]
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Apr 18 2009
You Tube has introduced a raft of changes in the last few months. Most have led to better looking videos. Today, MakeUseOf.com posted a cheat sheet of URL tricks that will allow you to take advantage of this improved video resolution when when you embed videos on your own site or blog. We’ve mentioned some of [...]
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Oct 18 2008
When you think “search,” you probably think of Google. Then maybe Yahoo or MSN or… what? Well, according to what I read in Bill Myers’ Tip of the Week today, the Number 2 search engine in the world is … You Tube. Bill writes: According to ComScore’s August 2008 search engine rankings, YouTube is now [...]
Sep 19 2008
Back in the paleolithic era of the internet, all web pages were static. In time, animated GIFs appeared, proliferated, then faded away. Banners flashed, hamsters danced, babies burbled. Some of these innovations were amusing, some annoying – but all were constrained by the limited download speeds of the average user’s modem and the immense size [...]
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Sep 16 2008
The secret to better Flip Videos is already on your computer – and you may not even know it! Chances are you already own everything you need to make professional Flip videos. Windows Movie Maker, a powerful yet easy to use video editing program, is included with every copy of Windows XP and Windows Vista. [...]
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Aug 22 2008
What do you need to sell information products online? The list changes constantly. Some of the services I couldn’t do without might be meaningless to you. Even so, here’s the beginning of a list of essential web sites, tools, applications, and services that no online entrepreneur should be without. WEB SERVICES AND ACCOUNTS Email Accounts [...]
Aug 14 2008
Finding the right music for your You Tube video just got a little easier. You Tube has introduced a new feature called Audio Swap. They have licensed music in a variety of genres, which you can overlay on your videos audio track. The new You Tube music will replace any exisitng audio – so this [...]
Aug 10 2008
If you are going to be a successful internet retailer, whether you are selling general merchandise or your own products, you need to know what shoppers are looking for. If you can find people who are actively searching for items to purchase, half of your job (the hard half) is already done. How do you [...]
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Aug 09 2008
Once you achieve Viral Nirvana on You Tube (or even the lesser popularity of appearing fleetingly on the front page), your comments will be filled with SPAM. It is inevitable – and there is almost nothing you can do about it. Look at today’s statistics for the Christian the Lion video: Almost 16,000 people [...]
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Aug 08 2008
It seems like everyone on earth has heard about Chrisitan the Lion by now – and has watched the You Tube video at least twice. Look at those numbers! 10,500,000 views. Dozens of people have uploaded their own versions of the video, with almost 20 million more views. That is going viral in a big way. [...]
Jul 20 2008
One discussion forum that I read regularly recently had a thread about how to get thousands of You Tube hits almost instantly. The poster had gone to an Apple store on the first day that the new iPhone was released and had videoed people waiting in line. That was it – no narration, no titles, [...]
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Jul 08 2008
When video first burst on the scene, the quality of the video wasn’t as important as the watchability of the video. You Tube’s genius was to stream flash videos with a smooth, uninterrupted playback that almost anyone could watch, without downloading new software or waiting for long periods for the files to be buffered. The [...]
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May 13 2008
Here’s an example of a quick Flip Video posted to You Tube. Cindy is planning to blog and video blog about the process of writing her next book (the first with a major New York publisher). She was looking for a fast way to do the videos – and the Flip is exactly the right [...]
Apr 29 2008
Are you using video yet in your eBay auctions or other online offerings? If not – what’s holding you back? Most people I talk to cite two reasons for not jumping into the video revolution: It’s too expensive It’s too complicated Well – that’s no longer true. The Flip video camcorder has made it super [...]
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